Vodka Soda
Vodka and sparkling water — the 2000s health-conscious order, premium brands (Ketel One, Grey Goose) best showcased by sparkling water rather than sweetened mixers.
- 1Fill a highball glass with ice.
- 2Add vodka.
- 3Top with club soda.
- 4Stir gently once.
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The Vodka Soda emerged as one of the dominant bar orders of the 2000s and 2010s as health-conscious drinking culture shifted preferences toward lower-calorie options. Unlike the sweetened fruit juice cocktails that dominated 1990s casual bar menus, the Vodka Soda contains only the calories of the vodka itself — approximately 65-100 calories per standard serving. The rise of premium vodka brands positioning themselves on purity, filtration, and minimal congeners — Ketel One, Grey Goose, and Belvedere all launched their premium marketing during the late 1990s and 2000s — made vodka quality itself the focal point of the category. This quality focus was best showcased by the neutral backdrop of sparkling water rather than sugary mixers. A wedge of lime became the standard garnish, providing flavor contrast without additional calories.
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