Bay Breeze
Vodka, cranberry juice, and pineapple in the sweeter Sea Breeze variation — Ocean Spray's cranberry marketing that drove cranberry into year-round bar culture.
- 1Fill a highball glass with ice.
- 2Add vodka.
- 3Add cranberry and pineapple juices.
- 4Stir gently.
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The Bay Breeze is one of several cocktails developed through Ocean Spray's cranberry cooperative marketing campaigns during the 1970s and 1980s, alongside the Cape Codder and Sea Breeze. Ocean Spray, founded in 1930 by Massachusetts and New Jersey cranberry growers, actively promoted vodka-and-cranberry combinations to drive juice sales beyond the traditional holiday season. The Bay Breeze distinguishes itself from the Sea Breeze by substituting pineapple juice for grapefruit, creating a sweeter, more tropical character that softens cranberry's tartness with pineapple's fruity acidity. The drink's name follows the coastal naming convention established by the Cape Codder and Sea Breeze, reinforcing the association between cranberry cocktails and New England's maritime geography and summer resort culture.
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